Cheeky
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the agentic system

Runs alone. Hides nothing.

Cheeky is not a tool your team runs. It is the team. The Cheeky Operator does the work, and everything it does shows here: what shipped, what it spent, and what came back.

The guardrails and permissions are yours. The operator moves budget between personas and products inside them, and asks first for anything beyond.

Cheeky Operator Running

Twelve days in. Your playbook generated $1,410 this week across three campaigns and spent $232.40, inside every guardrail. Two changes shipped. One is waiting for your approval.

$232.40 spent$1,767.60 remaining this month
example figures
Guardrails · yours to set
Target return on spend2.0x
Monthly budget$2,000.00
Permissions · yours to grant
Move budget between personasAllowed
Change your site themeAsks first
Ship a change to your siteAsks first
ActivityThis week
Today

Moved $12 a day of budget from the recovery persona to the focused morning persona. Better return per dollar this week.

12:04

Spent $9.15 across two products in the sleep line.

5:00
Yesterday

Paused an email creative that was not landing with the focused morning persona.

15:40

Sent one change for your approval: the no-grogginess claim, tested on two product pages.

11:20

Every entry traces to a campaign, and every campaign to the Brand Model.

how we say it

What we won’t claim.

“We'll increase your traffic from AI.”We find the gap and work it in the open. Every movement carries a date.
“Structured data will rank you higher.”Structured data changes eligibility, not ranking.
“42% top-three on one assistant.”A reference number from a category prompt set, measured against a different denominator than yours.
“It shipped, so it's working.”A publish check proves the code is live. Nothing beyond that.
“That surface returns zero, so it's dead.”Null means we did not probe it. Zero means you were absent.